Services

At Garza Protocol Associates, we believe that where cultures collide, where business and diplomacy intersect, where titles meet egos, protocol is the tool that ensures success. Sonia Garza-Monarchi applies her years of experience, study, and practice to help others succeed, to teach, and to entertain. Many Garza Protocol Associates clients are in the energy, hospitality and tourism, consumer products, or health care industries. Others are government agencies, educational institutions, or non-profits who serve an increasingly international and culturally diverse constituency. Sonia Garza-Monarchi works with professionals who have spent decades in their fields, and with those just starting out in the business world who are looking for a confidence-building edge. She is a regular speaker to professional groups and conferences about our interlinked world and the way protocol can build relationships. Consider the ways we can help you:
  • TRAINING AND PROTOCOL EDUCATION

    TRAINING AND PROTOCOL EDUCATION

    Garza Protocol Associates offers hands-on training sessions to provide workable solutions for businesspeople to use in interacting with foreign counterparts, and for their administrative support personnel. We offer training programs customized for your organization’s needs, including ones that target the customs of specific countries and cultures.

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  • SPEECHES

    SPEECHES

    Sonia Garza-Monarchi is a speaker who will have your audience’s rapt attention. Listening to stories from her long career on the front lines of international business and diplomacy, your group will be educated and entertained by a presentation customized to its needs. They will walk away with valuable information they can apply immediately as they engage in today’s global environment.

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  • GLOBAL EVENTS AND DIGNITARY VISITS

    GLOBAL EVENTS AND DIGNITARY VISITS

    Sonia Garza-Monarchi can use her years of experience in hosting international dignitaries and planning high-profile, protocol-intensive events to help you with similar projects. Whether it’s an international conference, a bilateral meeting or a client visit, let Garza Protocol Associates handle the details, so that you can focus on the business aspects.

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  • CONSULTING AND COACHING

    CONSULTING AND COACHING

    Garza Protocol Associates can provide a range of consulting services, advising on protocol procedures, coordinating visits by international dignitaries, event planning, corporate diplomacy, and more. Sonia Garza-Monarchi can show you ways to cultivate and maintain cross-cultural relationships, how to increase productivity across national borders, and help you be seen as a trusted partner by counterparts around the globe.

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